What is the SEO Strategy Workshop?
SEO (Search Engine Optimization / SEO) is this year's top priority for online marketing.
The SEO Strategy Workshop is an exclusive (only 20 seats!) two-day training course presented by SEO Consultant, Joe Spencer. Learn about the leading SEO strategies and SEO tools which will assist you with reaching top positions in the Google, Yahoo! and Bing search engines.
The SEO Strategy Workshop includes:
- Basics of Search Engine Optimization (SEO)
- Keyword Optimization
- On-page SEO Content Verification
- Text design for search engines and content development
- Landing Page Optimization and Management
- SEO ROI Tracking and SEO tools
- Link Building Strategies
- Public Relations on the Web (PR 2.0)
- Informal question and answer sessio
Day 1 - February 2, 2010
- Technical SEO Review
- Introduction of Social Media Optimization
- SEO Processes
- Performance metrics and measurability of SEO
- SEO Business Cases
- Optimizing Adobe PDF Files
- Optimierung von Videos
- Optimization of videos
Day 2 - February 3, 2010
A detail focused, technical and practical view of the SEO processes and SEO theories that will be a good SEO strategy, your best marketing, branding and sales tool.
IMPORTANT: The SEO Strategy Workshop will be held presented in English. Programming skills (HTML) are not required, but helpful for better understanding.
I found the two days of SEO really super and very instructive. It was a great mix of theory and practice and very easy for non-developers to understand. It presented a lot of good tools to analyze and develop your own page in terms of SEO. And Joe Spencer, one of the few proper SEO professionals.
Martina Pargfrieder
Online Marketing Manager
Office World AG, Zürich
